"Loris spreads the scents he poured into the notes in Turkey to the world ...”

Loris, a giant department store chain with hundreds of branches and thousands of employees, has been operating in the perfume Sunday since 2006. The story of this initiative, which was born in the years when this sector was just starting to be talked about in Turkey, is hidden in the perfume's notes. Currently, it provides services with more than 250 branches in Turkey and more than 400 branches in the world and thousands of employees.

Loris, which produces fragrances that touch the souls of millions of people every year with its perfume and by-product groups, produces millions of bottles of perfume every year at its production facility in Gebze, Kocaeli. The brand, which addresses a wide geography stretching from the Middle East to Europe, produces creative, investigative and world-class products with the principle of “universality of perfume”.

Loris, which offers a solution not only for internal needs but also for the shortage of qualified personnel in the sector with the Loris Academy it has established, has trained hundreds of young people as perfumologists so far. The brand, which created the Perfumology curriculum for store employees, launched a training program implemented by experienced instructors in many topics such as personal development, professional development, sales competencies, leadership skills, product and brand knowledge.

The brand, which is sensitive about producing the most beautiful fragrances of the world in the highest quality format and presenting them to its customers at economical prices, has raised the bar to the next level in order to catch the quality. inoLab (Innovative Fragrance Laboratory), which also has GCMS technology, has started to achieve great success in the management of fragrance specialists and chemists with its R& D laboratory. Dec.a. has also started to achieve great success in the management of fragrance specialists and chemists. The design group, which Loris calls DesignHub (Signature of the perfume), manages the communication activities of the institution for all channels.

LORIS is taking strong steps towards becoming a global cosmetics brand with its innovative creations and competitive product range, and in this context, it continues to expand its supply chain by demonstrating its success in exporting to many continents, especially the European continent. Their production, carried out subject to the permits of the Ministry of Health, is prepared in accordance with ISO 22716:2007 GMP (Good Production Practices) and imported essences without compromising hygiene and quality in accordance with IFRA (standards in accordance with the International Essences Union) and sold by passing organoleptic, physical and chemical tests (Purity Test GC_MS Device) in a fully equipped laboratory. The basic principle of priority in the brand vision, which is designed by always keeping customer satisfaction and expectation high, is the understanding of quality. In this direction, Customer Satisfaction returns are examined and reported with great care within the brand according to the ISO 10002:2004 Quality Standard. The ‘Superior Quality Badge’ received at the Anatolian Quality Summit Award Night is a good reflection of the sensitive studies carried out on this issue. LORIS will continue to continue its journey in the cosmetics sector by introducing you to new fragrance trends with its experience extending from the past to the future, an R&D approach that always targets high quality and is constantly open to Deceleration.

Loris, which supports its franchisees from A to Z with the franchise opportunities it offers, opens new doors to entrepreneurs with turnkey branch facilities. It offers a business model with reasonable investment.

Continuing on its way with a growth above the sector average, Loris aims to increase the number of branches in shopping malls in Turkey and abroad in European countries in 2019.

Our Vision:

To become the Leader in Turkey and the most preferred local brand in the world with products that ensure user happiness.

Our mission:

To provide healthy, easily accessible and high-quality products to our consumers at an affordable price with a high service approach.

To make teamwork effective by benefiting from each other's experiences with freedom of opinion, principled and original working criteria with our employees.

To provide high benefits to our stakeholders by establishing a wide marketing network with distributors and dealers.